Which COVID-driven shopper choices will stick? With Kantar’s COVID Commerce Snapshot you’ll know exactly how shoppers are responding to the current state of COVID so that you can win them over in 2021.
This report explores:
- Need-to-know questions about shopper behavior, attitudes, and impact
- How shoppers are feeling about vaccines, in-store conditions, and the trade-offs of using store/online options
- The affect COVID has had on shoppers, both financially and mentally
- 30+ page slide deck outlining the findings and key action steps from Kantar's proprietary COVID Commerce Snapshot study
- Databook containing breakdowns by Demographic, Shopping Behavior, Channel, Retailer, Category, etc.
Leverage our expertise to:
- Keep the shoppers you've won during COVID and win back the shoppers you've lost
- Anticipate shopper behavior and attitudes in year two of COVID